OBJECTIVES

To create a buzz around the opening of Gourmet Boerie, and to establish Gourmet Boerie as not just a restaurant, but a destination spot. The message that needs to come across is that Gourmet Boerie is an experience that offers individuals an unique meal alternative, a twist on a local favourite, and that does not only offers the diner good food, but is also promoting South Africa produce and a greener option.